Companies obsess over finding and fixing customer pain points.

Companies obsess over finding and fixing customer pain points.

But what about maximizing current customer "wonder points"?

In today's video, I explain how The Hierarchy of Wonders helped a restaurant chain generate $147,000 in additional annual revenue by doubling down on what already delighted their customers.

What's the one aspect of your business that consistently impresses clients the most?

#CustomerExperience #BusinessInnovation #GrowthStrategy